Why do we care about materials?
All materials are not created equal. The ingredients and fabrics used in fashion and beauty can be gathered or created in ways that are detrimental to the environment, people or animals. The number of alternatives, from organic to upcycled, plastic free and more, is on the rise, but more innovation and regulation is needed to ensure meaningful adoption.
Working with irresponsibly made and produced materials and ingredients is often cheaper and easier than sourcing less damaging alternatives.
Only by developing techniques, fabrics and compounds that are less impactful, and bearing in mind such factors at the design stage, can we make progress.
We want a more comprehensive approach to labelling materials, with a system that highlights whether the fabrics or ingredients are responsibly made and sourced. We support materials innovations that are oriented towards proactively protecting biodiversity and ecosystems.
Toward does not stock any products that do not comply with our carefully researched list of acceptable materials and processes, and welcomes all materials innovation that drives positive progress.
We will encourage, guide and support our brand partners in:
Shaping an approach that reduces the industry’s dependency on virgin resources, respects ecosystems, elevates people and is proactive at protecting the bees, the seas and the trees.
Securing all impactful materials from certified, sustainable sources by 2025 and inshifting to regenerative and circular materials by 2030.